During the year 2014, when we started the business considering India as one of the largest consumer markets for grocery retail, we came across one big question - 'How to survive in the constantly changing challenging circumstances?'
Though the way of doing retail business is evolving at lightning fast speed across the sectors and even the consumer buying behavior is also changing rapidly, it is the Kirana shops that remain unchanged over the years.
Considering a list of issues throughout the supply chain, infrastructure, we created a unique ecosystem to empower the entire grocery retail ecosystem. This robust ecosystem involves the retailers, suppliers, and consumers with Kirana King as the main connecting link. The initial results surpassed our expectations and gave us the strength to achieve our aim and it was practically realized that 'Changes are good for Growth'.